Exceptional Browser and Flash User Experiences with Movial’s IXS Internet Experience Suite on TI’s OMAP35x processor

OEM and ODM Designers to Optimize Smart Connected Devices in Record Time

2009 International CES -- Las Vegas, NEVADA — January 8, 2009 — Movial, the company that inspires rich, intuitive Internet experiences, today announced the immediate availability of its Movial IXS Internet Experience Suite on the Texas Instruments (TI) OMAP3530 applications processor. The OMAP35x devices are based on the market’s first broad offering of the ARM® Cortex™ A8 processor and provide laptop-like performance at handheld power levels in a single chip. The combined power of Movial IXS with the OMAP3530 processor enables original equipment manufacturer (OEM) and original design manufacturer (ODM) web developers and designers to optimize the browser and flash end-user experience on Linux-based portable and plugged devices. Additionally, designers can now provide compelling and new value added services including SMS, MMS, VoIP and video as well as optimized access to Movial’s own Social Communicator, while halving traditional project times.

“Device designers are facing incredible pressure to develop compelling and intuitive browser experiences for any number of connected devices with all kinds of form factors as quickly and as cost effectively as possible," said Tomi Rauste, president of Movial Creative Technologies. "With Movial IXS on the OMAP35x processors, device designers can unleash their creativity to deliver high quality, branded and optimized browser and flash user experiences on time and within budget."

"With Movial IXS, developers can make full use of the increased design options that are now available for new smart connected devices based on the power of TI's OMAP35x platform,” said Kevin Hawkins, OMAP35x marketing manager, TI. “IXS provides the kind of freedom in handheld user interface design that allows operator services, Internet content and contextual information from the device to be smoothly combined into an integrated user experience in record time without having to have advanced programming skills.”

Device manufacturers and operators rely on Movial’s creative and custom consulting services to help increase ROI and streamline and speed product development utilizing open Linux platforms and ready-to-use applications. A pioneer in mobile Linux-based solutions, Movial harnesses its extensive understanding of mobile user behavior to design personalized user experiences, from device concept and interface design, to systems integration, third-party application integration, and product maintenance and support. The company’s rich and robust Internet Experience Suite (Movial IXS) is available as a white-label service to device manufacturers and operators worldwide.

For more information about the Movial IXS Toolkit, please visit www.movial.com and for information on TI’s OMAP35x processors, please visit www.ti.com/omap35x. The Movial IXS Toolkit will be demonstrated at the 2009 International CES conference in Las Vegas, Nevada, January 8-11, 2009. To schedule a media or analyst briefing with Wade Vesey, General Manager, Movial North America or for further inquiries, please contact Ilona Mohacsi at (631) 764-3729, or via e-mail at ilona@abelsongroup.com.

About the Texas Instruments Developer Network

Movial is a member of the TI Developer Network, a community of respected, well-established companies offering products and services based on TI analog and digital technology. The Network provides a broad range of end-equipment solutions, embedded software, engineering services and development tools that help customers accelerate innovation to make the world smarter, healthier, safer, greener and more fun. www.ti.com/dspdevnetwork.

Movial

Movial inspires rich, intuitive Internet experiences for companies embracing transformational technologies. Leveraging its deep expertise in Internet, Linux and mobile devices, Movial seamlessly enables its customers to deliver richer user experiences to millions of people on PCs and on mobile devices. Movial\\'s device creation, Internet communications applications and design for digital services are generating revenue for industry leaders like ARM, Ericsson, Nokia, Orange, and Telefónica. By delivering highly intuitive and compelling user experiences, Movial has become the trusted source for enriching the way people interact every day.

Media Contacts:
Abelson Group For Movial
Ilona Mohacsi
+1 631.764.3729
ilona@abelsongroup.com

Michelle Jerrier
+1 646.465.3078
michelle@abelsongroup.com

Back